3 ways image alt-text can supercharge your real estate portal’s SEO

During the past decade, lead generation efforts in real estate, as in every other industry, have shifted their focus towards online channels. Large property portals have built ...
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5 Property Search Challenges AI Can Solve

Property search is one of the most critical parts of a home buying journey. In fact, it is rated as one of the top three most difficult steps.In most cases, that journey starts ...
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How Does Image Quality Affect Real Estate Sales?

Like a good millennial, every time I need to move to a new place, I start my research journey online. Any real estate website is a good place to begin scouting for potential ...
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The case for prohibiting watermarks and the challenges of making it happen

If you've followed the major marketplaces over the past few years, you'll know that there has been a large discussion on the best way to moderate user generated content, and in ...
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4 Thoughts from talking Photo Compliance with MLS's

Let's start with something that may be taken for granted - The Multiple Listing Services (MLS's) in the United States do an incredible job maintaining clean and standardized ...
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Floor Plan Voyeurism

I was sitting on my mother’s newly bought couches, sipping some hot cocoa on last year’s Christmas Eve. The holiday cheer floated in the air and my family was cracking jokes ...
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5 A.I. Tools to Improve Lead Generation in Real Estate

Artificial intelligence (A.I.) is transforming the work of realtors. Over the years, realtors have had to adapt to subtle changes in consumers’ needs. Though many still utilize ...
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Are You A Tech-Savvy Real Estate Agent?

In the past decade, the speed at which technology has grown has left some real estate agents reeling. Meanwhile, others have done their best to keep up with the changing trends ...
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Home Staging and Computer Vision Improve Lead Generation

Computer Vision refers to a type of artificial intelligence that can identify and correlate pictures by recognizing and categorizing the specific features present in an image. ...
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How GDPR Improves Lead Generation for Real Estate Webites

The European Union’s General Data Protection Regulation (GDPR) has gone into effect as of May 25, 2018. Under this mandate, organizations in possession of a consumer’s ...
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